3 Marketing Mistakes you might be making | Alicia Penhorwood

jess williamson - the podcast Feb 01, 2022

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Are you overwhelmed by all the things you “should” be doing when it comes to marketing?

I’m chatting today with the wonderful Alicia Penhorwood, Founder and Director of Harper Collective. She’s all about aligning, simplifying, and making life a little more fun. 

Who doesn’t like the sound of that?!

With over a decade of experience, Alicia works with brands to help them gain clarity through strategy, create an impact with meaningful content and amplify their message through PR. In this episode, Alicia shares her journey getting to where she is today and how she navigated leaving her 9-5 to create a business that aligns with her.

Alicia shares her insights on the 3 mistakes that you’re probably making in your marketing (and how you can overcome them). We talk about what happens when we compare ourselves to others and get bogged down in a list of things we think we should be doing.

We talk about taking action on what feels exciting and on purpose and how to know when you’re becoming the bottleneck to your own growth.

There is so much value in this episode today. I know you’re going to get so much out of it.

 

CONNECT WITH ALICIA:

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